Southland Farmers Named 2026 Sustainable Farming Ambassadors
Michelle and Tony Roberts didn't inherit the farming business they have today. They’ve built it from the ground up.
The pair were recognised for their combination of profitability, innovation and environmental stewardship.
Judges described the pair as “a powerhouse couple who combine their broad base of skills and knowledge to develop and achieve their strategic goals,” noting their “winning combination of profitability and environmental outcomes.”
Farming sheep and beef on 660ha of steep hill country, the Sherlocks have embraced technology and innovation to reshape what’s possible.
Judges highlighted their strategic use of virtual fencing systems, saying they have “identified the opportunities which virtual fencing systems provide them to achieve win-win solutions for land and water management.”
Their broader vision for the farm stood out strongly to the judging panel.
“Their vision for their farm as a productive mosaic could lead to transformational change across the industry.”
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For the Sherlock family, Otorohaea is more than a business - it’s a family legacy.
“We believe we’ve found the sweet spot where good environmental management and good business work together. Finding that balance - the sweet spot between production and protection - is what we’re most proud of.”
Judges also acknowledged their strong commitment to the industry and local community, evident in the way they operate their business and contribute beyond the farm gate.
