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John Gilbert
CNH continues to reinforce its position in the New Zealand agricultural machinery market with the appointment of John Gilbert, previously New Zealand sales manager for CNH Capital, to the new role of business manager for its NZ operations.
The announcement comes as the New Zealand Government unveiled a new round of tax incentives for businesses, including a tax deduction of 20% of the value of new assets.
John Gilbert says, for farmers, the opportunity to fully deduct 20% of the purchase price of new machinery was an attractive incentive and CNH stood ready to assist farmers should they choose to take advantage of it.
“These are certainly exciting times for our agriculture industry, which continues to grow and evolve, and this announcement from the Government will make additional investment in farm businesses more attractive.”
In terms of other incentives for upgrading machinery fleets, Gilbert says New Holland has a finance deal from 0.25% per annum until the end of June, and for those in the market for a new Case IH tractor, there is the chance to win a RAM Laramie truck with any new tractor purchased and delivered before August 31.
“Our New Holland and Case IH dealers are wellplaced to help customers choose a tractor that best suits their needs, and there’s no doubt it’s a good time to move ahead with new machinery purchases.
“I look forward to working with farmers and industry stakeholders in my new role. For CNH, along with our Case IH and New Holland dealers, this is an opportunity to reaffirm our commitment to farm businesses and the broader agricultural industry.”
Massey Ferguson has announced a strategic supply partnership with International Tractors Limited (ITL), a manufacturer of low-horsepower and compact tractors, with recognised brands such as Sonalika and Sollis, to expand its portfolio with a new tractor range.
With the biannual Italian EIMA machinery Expo less than a month away, Case IH has taken out a Technical Evolution award for the Advanced Vehicle Suspension system available on its Optum 360–440 series tractors.
The Advanced Vehicle Suspension system, available on Optum 360, 390, and 440 models, responds to changing conditions, automatically adjusting how the suspension reacts to absorbs shocks and controlling vehicle movement.
In operation, sensors monitor the vibrations transmitted from the tractor chassis to the operator cabin, allowing the system to adjust suspension damping in real time. The control system incorporates key priorities, such as comfort at lower speeds and stability as speed increases, while also reacting to factors such as lower tyre pressures, where the tyres absorb more of the initial shock.
Case IH said as suspension requirements change throughout the working day, as tractors move between the paddock and road transport, the system manages suspension response in the background as tasks, speeds and conditions change, leaving the operator without the need to make manual adjustments.
Richard Hollins, Optum series tractors global product manager, said: “Pioneering technology must earn its place in the working day. Farmers and contractors will judge an investment by what it delivers, including manageable ownership costs, dependable up-time and the versatility to tackle different jobs. With AVS, we are putting intelligent control to work for comfort and stability, without giving the operator another setting to manage.”
Organised by FederUnacoma, the Italian Agricultural Machinery Manufacturers Federation, the contest has been part of EIMA since 1986, with the Technical Evolution distinction awarded to products that introduce original improvements to solutions already manufactured or patented.
www.caseih.com
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