Wednesday, 10 June 2015 09:22

Not all bad

Written by 
Not all bad

The payout news has been pretty average recently, so no surprises that confidence in the industry isn’t at an all-time high.

However, if Rural News Group’s Fieldays Previews are any indication, the mood is not overwhelmingly negative; extensive previews in Dairy News and its stablemate Rural News are well supported by advertisers.

Dairy News ran a 20-page preview highlighting the Fieldays themes, activities and exhibitors; Rural News did a 27-page preview along the same lines, complete with a glossy lift-out map.

These sorts of features and their level of advertising well indicate how bullish or bearish the service and supply side of the industry is about the outlook for agriculture. While no one is pretending the short term outlook is a bit flat, these Fieldays previews suggest agribusiness is confident in the medium-long term story for farming.

More like this

Plant-based bubble bursts

Plant-based bubble bursts

OPINION: Talking about plant-based food: “Chicken-free chicken” start-up Sunfed has had its valuation slashed to zero by major investor Blackbird Ventures, and its products are no longer available in supermarkets.

Exploited by one of their own

OPINION: Milking It believes a recent Employment Relations Authority ruling on the exploitation of three migrant workers from Indonesia highlights a trend in New Zealand – migrant workers being mistreated and oppressed by one of their own.

'Not our fault!'

OPINION: Milking It wasn’t too surprised to hear Kiwis’ trust in media has sunk to a new low.

Avian flu in cows

A lethal form of avian influenza has been confirmed in US dairy cattle in Texas and Kansas, the US Department of Agriculture says.

Popular Reads

Milk price certainty

Westland Milk has reaffirmed its commitment to pay farmer suppliers 10c above Fonterra farm gate milk price for the following…

Farmers fined for cattle abuse

A Waikato cattle farming family have been fined $23,000 for failing to provide sufficient food and care for their animals,…

Dairy sheep and goat turmoil

Dairy sheep and goat farmers are being told to reduce milk supply as processors face a slump in global demand…
back to top

Featured

Vaccinate against new lepto strain

A vet is calling for all animals to be vaccinated against a new strain of leptospirosis (lepto) discovered on New Zealand dairy farms in recent years.

TV series to combat food waste

Rural banker Rabobank is partnering with Food Rescue Kitchen on a new TV series which airs this weekend that aims to shine a light on the real and growing issues of food waste, food poverty and social isolation in New Zealand.

National

Frontline biosecurity 'untouchable'

Biosecurity Minister Andrew Hoggard has reiterated that 'frontline' biosecurity services within Ministry for Primary Industries (MPI) will not be cut…

Machinery & Products

New name, new ideas

KGM New Zealand, is part of the London headquartered Inchcape Group, who increased its NZ presence in August 2023 with…

All-terrain fert spreading mode

Effluent specialists the Samson Group have developed a new double unloading system to help optimise uphill and downhill organic fertiliser…

» Latest Print Issues Online

dairynewscover
ruralnewscover
winegrowercover

Visit archives

Milking It

Plant-based bubble bursts

OPINION: Talking about plant-based food: “Chicken-free chicken” start-up Sunfed has had its valuation slashed to zero by major investor Blackbird…

» Connect with Dairy News

» eNewsletter

Subscribe to our weekly newsletter