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YOUR OLD mate reckons you’d have to be really bad news and toxic for Fonterra to tell you not to turn up to one of its publicity stunts.
Let’s face it, the dairy giant has not exactly been a PR dream over the past couple of years with the botulism botch-up, the so-called dirty dairying issue and ever rising milk prices making it an easy target for bad headlines. However, even Fonterra’s less-than-stellar PR team recognised that the Auckland mayor Len Brown – in the midst of a tawdry sex scandal – would not be an ideal guest at its latest rollout of its ‘Milk for Schools’ scheme.
Federated Farmers president Wayne Langford says the 2025 Fieldays has been one of more positive he has attended.
A fundraiser dinner held in conjunction with Fieldays raised over $300,000 for the Rural Support Trust.
Recent results from its 2024 financial year has seen global farm machinery player John Deere record a significant slump in the profits of its agricultural division over the last year, with a 64% drop in the last quarter of the year, compared to that of 2023.
An agribusiness, helping to turn a long-standing animal welfare and waste issue into a high-value protein stream for the dairy and red meat sector, has picked up a top innovation award at Fieldays.
The Fieldays Innovation Award winners have been announced with Auckland’s Ruminant Biotech taking out the Prototype Award.
Following twelve years of litigation, a conclusion could be in sight of Waikato’s controversial Plan Change 1 (PC1).
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