John Deere Secures Record 20-Harvester Deal
The old saying is ‘go big or go home’, which appears to be something that German contracting business Kohl Harvest of Saxony-Anhalt in Bavaria has done with a record order for John Deere.
John Deere took the title of best-selling tractor brand in the UK in 2021, selling 3,558 units (25.3% of total UK tractor sales that year).
However, it fell to second place when the combined efforts of the CNH Industrial brands New Holland and Case IH amounted to 4,037 units (28.7%).
NH sold 2,682 and Case IH sold 1,355 units respectively, in a market of 14,071 new tractors registered.
As always, EU anti-competition legislation restrictions mean these figures are only published after 12 months have elapsed.
In third place, AGCO recorded 3,087 tractor registrations, for a 21.9% share of the total market, made up of 1,530 Massey Ferguson units (10.9%), followed by Fendt at 911 units (6.5%) and Valtra finishing on 646 tractors (4.6%).
Kubota was placed fourth on 947 units (6.7%), with rival Claas delivering 557 tractors and a 4.0% share of the market.
Elsewhere in the Tractor Top 10, JCB hit 261 or 1.85%, Same Deutz Fahr hit 257 (1.82%) and Italian manufacturer Agri Argo saw McCormick achieve 131 units (0.9%) and Landini 69 tractors (0.5%). Other brands made up 1,167 (8.3%) of the total.
Horticulture New Zealand’s Board has welcomed the re-election of grower-elected directors Alistair Petrie and Doug Brown.
The bright ideas of New Zealand's primary sector have been celebrated with an announcement of the winners of the 2026 Innovation Awards.
Newly appointed Federated Farmers vice president Sandra Faulkner says she is honoured and excited to hold the role.
New Zealand's top fencers were out in force at National Fieldays this month, demonstrating their skills with the ever-reliable number 8 wire.
New Federated Farmers president Colin Hurst says he will ensure that farmer voices are heard loud and clear wherever decisions are being made.
Paynes Titus Excelsior ET, an LIC bull bred by Brad Payne and Claire Brodie in the Waikato, has won the JT Thwaites Sire of the Season 2026 Award.

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