OPINION: The hype around veganism has exploded worldwide and many are reportedly flocking to join this trendy ethical and environmental movement.
One opinion survey suggested that 3.5 million Brits, around 5% of the population, now identify as vegan and avoid consuming or using animal by-products.
Their motivations range from worries about animal welfare to considerations about human health and a concern that methane emissions from cattle are contributing significantly to climate change.
Richard Eckersley, co-director of ReRooted, the company launching the new doorstep delivery service, refuses to drink cow’s milk for ethical reasons.
“I don’t think we should be impregnating cows and then taking their milk away from their babies,”