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OPINION: About as productive as a politician's taxpayer-funded trip to Hawaii, as cost-effective as an OSPRI IT project, and as smart as the power-company pylon worker, the Hound gives you the NZ Post business strategy:
Moving Day is the busiest time of the year for livestock movements.
OSPRI says this period presents a risk for poor NAIT compliance as farmers navigate the intense demands a move requires.
"When NAIT compliance is compromised, our traceability system is threatened and we run the risk of having a system that will not perform in the event of another disease outbreak, as was seen in 2017 when M. bovis wreaked havoc on New Zealand farms."
This year, OSPRI is taking a different approach to how it communicates with farmers.
"We will be creating targeted, timely and clear messaging that will support farmers to complete their requirements on time and without hassle," it says.
"We have used insights gathered from research undertaken by UMR (2018) on farmer attitudes towards NAIT compliance to develop our approach. This research found that 92% of farmers surveyed agreed that 'Farmers have a duty to their wider farming community to comply with NAIT regulations'."
Research commissioned by Ministry for Primary Industries (MPI), DairyNZ and Beef+Lamb NZ in 2021 found that:
OSPRI says it has used these insights to develop a friendly approach to encourage farmers to do their bit for biosecurity and update their NAIT accounts during Moving Day. With the tagline, 'Be a mate, update NAIT'.
OSPRI says it's committed to making the task of completing NAIT requirements over the Moving Day period as quick and easy as possible.
OSPRI is committed to making the task of completing NAIT requirements over the Moving Day period as quick and easy as possible. |
"We encourage farmers to ensure they are completing the following four steps if they are moving farm with their animals, e.g. sharemilkers and contract milkers moving their herds to other farms or sending their herds away for grazing:
If they are moving farms but the herd is staying where it is, e.g. farm managers moving to a new farm, they need to:
OSPRI says its support centre has recently been revamped to optimise our services.
"But we ask that farmers consider the extremely busy period and the potential impact Covid will have on our resourcing when they contact our support centre over the Moving Day period."
Head of Traceability Kevin Forward says the Moving Day period is extremely busy for farmers.
"And we aim to make NAIT compliance as simple as possible with our messaging this year.
"It is important that farmers understand why keeping their NAIT records up to date is so important.
"This practice is protecting themselves and their farming community from the potentially devastating effects of another disease outbreak."
For more information on updating NAIT, go to ospri.co.nz.
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