Maccas customers in no rush to buy a sustainable Big Mac
OPINION: Recently I spent a couple of days on the Macca's site at Fieldays.
Feeding more than 1.5 million people a week takes more than quick service, it takes the ongoing work of New Zealand farmers and producers, according to McDonalds.
The fast-food trader’s annual New Zealand shopping list is out, offering a look at just how much local produce goes into the menu.
With 90% of ingredients sourced locally, McDonald’s spent $235 million on domestic produce in 2024, while a further $287 million of Kiwi ingredients was exported to McDonald’s restaurants around the world.
The company bought more than 6.5 million litres of milk, sourced from dairy farmers from all around NZ through Fonterra. Over 1,051 tonnes of cheese and other dairy products were produced by Fonterra for local restaurants.
“There are so many New Zealanders who come together to bring our menu to life,” says Kylie Freeland, managing director NZ and Pacific Islands.
“Our favourites are served in minutes, but each ingredient reflects months, even years, of local growing, farming, and careful preparation. It’s a story of dedication and collaboration long before the food reaches the tray.”
Kiwi produce is so good that Macca’s also exported over $287 million worth of local ingredients to McDonald’s markets worldwide. This included 265,600kg of cheese.
The global agricultural landscape has entered a new phase where geopolitics – not only traditional market forces – will dictate agricultural trade flows, prices, and production decisions.
National Lamb Day is set to return in 2026 with organisers saying the celebrations will be bigger than ever.
Fonterra has dropped its forecast milk price mid-point by 50c as a surge in global milk production is putting downward pressure on commodity prices.
The chance of a $10-plus milk price for this season appears to be depleting.
Keep focused on things that can be controlled on farm.
Rural Women New Zealand (RWNZ) has announced Sandra Kirby will take over as the organisation's new chief executive.
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