increase font size
Tractor and harvester manufacturer Same Deutz Fahr says it closed 2022 with unprecedented growth in revenues and earnings.
Tractor and harvester manufacturer Same Deutz Fahr (SDF) closed 2022 with unprecedented growth in revenues and earnings.
This was despite volatile and unpredictable global scenarios – including the war in Ukraine – the availability of components and increasing energy costs.
Revenues generated by the sale of 40,207 tractors and harvesting machines, totalled €1,803 million, a growth of 22% - over the €1,481 million for 2021. This was 42% over the €1,268 million Euros achieved in 2019, the year before the Covid pandemic.
Earnings also hit an all-time high in 2022, reaching €199 million Euros or 11.1% - compared with 10.8% for 2021.
The company notes that the significant growth in turnover seen in 2022 is a consequence of the group’s focus on more technologically advanced tractors and greater penetration into non-EU markets, which now represents 37% of total sales.
Major technological upgrades to the existing range and the launch of new models in the high power segment have contributed substantially to the 24% in the average value of tractors sold. This is only partly attributable to higher sale prices driven by inflation (+10%), while in parallel with this production volumes also increased by 5%.
During the 2022 market year, SDF further consolidated its presence with the acquisition of a majority stake in VitiBot. The French company specialised in electric robotics and auto-guidance systems for vineyard applications.
During the same period, the company grew its workforce to 1462 in Italy (+9%) and 4462 globally (+7%). In 2022, €60 million was invested in research and development.
This represents a 3.3% of group revenues – focused on new products, digitalisation and new technologies for precision farming.
Looking at SDF’s markets, in Europe, revenues reached €1,132 million (+16% over 2021). Meanwhile, in China, market presence of the DEUTZ-FAHR brand has been further strengthened with the introduction of new mid-range models (50-90 HP) and more models up to 200hp. This helped to produce a 44% increase in sales over 2021, and revenues of €151 million.
In other non-European markets – such as Australia, New Zealand and North America – where import and distribution is overseen by the Morrinsville- based Power Farming Group, turnover reached a total of 326 million Euros, up 30% over 2021.
Already causing a stir in the burgeoning ute sector, JAC (“Jack”) has raised its profile by being named as the latest major sponsor of June’s National Fieldays, where it will officially introduce its top-of-the-line T9 4WD double cab ute to the market, joining its fleet of 100% EV and Cummins diesel trucks.
New Holland is celebrating the 50th anniversary of the introduction its Twin Rotor threshing and separation technology, which has evolved from a single model in 1975 to a range today, led by the new CR10 and CR11.
The company behind the iconic TPW Woolpress, which fundamentally changed the way wool is baled in Australia and New Zealand, is turning 50.
Since Donald Trump’s import tariff announcement, the world has been on a wild economic ride.
Continental was founded in 1871, offering solutions for vehicles, machines, traffic and transportation.
The DairyNZ Farmers Forum is back with three events - in Waikato, Canterbury and Southland.
To celebrate 25 years of the Hugh Williams Memorial Scholarship, Ravensdown caught up with past recipients to see where their careers have taken them, and what the future holds for the industry.
Among this year’s Primary Industry NZ (PINZ) Awards finalists are a Southlander who created edible bale netting and rural New Zealanders who advocate for pragmatic regulation and support stressed out farmers.
Rockit Global has appointed Ivan Angland as its new chief operating officer as it continues its growth strategy into 2025.
Nominations are now open for the Horticulture New Zealand (HortNZ) board.
A Mid-Canterbury dairy farmer is bringing a millennial mindset to his family farm and is reaping the rewards, with a 50% uplift in milksolids production since he took over.
OPINION: The good fight against "banking wokery" continues with a draft bill to scrap the red tape forcing banks and…
OPINION: Despite the volatility created by the shoot-from-the-hip trade tariff 'stratefy' being deployed by the new state tenants in the…
