Massey Ferguson Unveils New Tractors at Fieldays
Long-term exhibitor at Fieldays, AGCO and its Massey Ferguson brand, have several new products on display.
Massey Ferguson's Beauvais facility in Picardy is home to Massey Ferguson in Europe and produces MF tractors from 75-400hp.
The company reports that a Euro 300 million investment in the plant over the last five years is resulting in much higher manufacturing standards. The tractor plant was recently awarded ISO 9001 Quality Certification, as well as the 'Best in Class' Housekeeping Award from its parent company, AGCO.
"For Massey Ferguson customers, this means ever-increasing reliability and dependability, We are focused on every stage of a tractor's journey to achieve this – from design, engineering and production through to delivery on-farm and lifetime support." says Richard Markwell, vice-president and managing director, Massey Ferguson, Europe/Africa/Middle East.
Mid Canterbury Federated Farmers arable chair, Bevan Lill, said Beef + Lamb NZ data indicated that for the last six years, the average arable return on investment was about 0.8% while inflation ran about 4% - so the average arable farm was going backwards at about 3% a year.
Seed and grain companies share the concerns of arable farmers about the viability of their sector, says Seed and Grain New Zealand chief executive Dr Sarah Clark.
The New Zealand Institute of Forestry (NZIF) says unnecessary changes to New Zealand’s Emissions Trading Scheme (NZ ETS) will seriously erode investor confidence and result in significant reductions in forest planting rates.
For the first time in a quarter of a century, Federated Farmers has something positive to say about the Labour Party’s climate change policy leading into a general election.
A warning for New Zealand seed and grain companies – be prepared for an exodus of farmers from the arable sector.
Now in its fourth year, the 2026 Fencing Industry Awards, formed part of the proceedings of the FCANZ Conference, held in Nelson during August.

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