The social licence to operate
OPINION: In the 2023 election, 77.5% of the 3.69 million people eligible to vote took the privilege of making their wishes known about the governance of New Zealand.
The Chinese carpet market is worth US$4.8 billion.
And carpets and rugs made from NZ wool are well regarded in the market.
Wools of NZ chief executive John McWhirter says it is rightly valued for its ability to create cleaner and brighter products and for its superior yield through manufacturing.
“As a brand, Wools of New Zealand is held in high regard for its purity and global presence, and being farmer owned, gives our brand unrivalled integrity.”
He expects benefits from sales in the Chinese market to flow back to farmers over time.
“Having a flagship partner that has invested in the Wools of New Zealand brand calls into question other carpet manufacturers that falsely claim to use New Zealand wool which is one of the limiting factors on demand.
“We work hard to protect the reputation of New Zealand wool by ensuring branded products are true to provenance.”
McWhirter points out that Yangxin Ruixin is not a new user of New Zealand wool. “The Wools of New Zealand brand partnership ensures a minimum percentage of our fibre is used within the products (20% more than previously) and, more importantly, means we can work together to grow both businesses, taking market share from both plastic and non-New Zealand wool.
“The partnership is about adding value as well as increased volume. The extra wool required to meet our brand standard is immediately replacing plastic fibre.”
Sitting Beef + Lamb NZ farmer director Scott Gower has been voted out by farmers.
The New Zealand Veterinary Association (NZVA) says it will be working alongside the Ministry for Primary Industries (MPI) and Animal and Plant Health New Zealand (APHANZ) as they attempt to improve access to veterinary medicines.
Federated Farmers says it welcomes a recent court decision which granted a stay on rules in the Southland Water and Land Plan until legislative changes can be made by government.
A holistic approach to sustainability sees Pukatea Dairy Farms take out the top award at this year's Canterbury Ballance Farm Environment Awards.
Registrations are now open for the highly anticipated South Island Dairy Event (SIDE) 2025, taking place April 7-9 in Timaru.
Scientists from the Ministry for Primary Industries (MPI) are part of an international team working to develop a low-cost diagnostic tool that could significantly improve food crop production in developing countries.
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