Wednesday, 16 June 2021 11:55

LIC offloads struggling business

Written by  Sudesh Kissun
Chair Murray King concedes that despite significant efforts by LIC its automation business has seldom been profitable. Chair Murray King concedes that despite significant efforts by LIC its automation business has seldom been profitable.

Farmer Co-operative LIC is offloading its automation business that it has struggled to make a money earner.

MSD Animal Health, a division of listed US multinational Merck & Co., is paying over $30 million for the business. The deal includes LIC's new generation Protrack systems for customers with legacy technology, as well as associated software development.

LIC says it will continue providing service and support to customers through the transition. Under the deal, Protrack operating systems will work with LIC's herd management system, MINDA.

The farmer co-op will be able to access data generated by the automation technology for its research and development activities.

MSD will merge its latest acquisition with its Allflex Livestock Intelligence unit, which has manufacturing facilities at Palmerston North.

Chairman Murray King says the divestment of the automation business is in line with LIC's refined strategy and will allow the co-op to sharpen its focus and play to its strengths.

"We are confident this is the best way forward - for the technology, for our farmers who have invested in these systems and for the wider co-op shareholder base," he says.

"MSD Animal Health has extensive scientific and technological capabilities that can take this technology to the next phase and deliver more value to farmers."

LIC has a long-standing relationship with MSD Animal Health, through its Allflex business unit and the companies will work together to support farmer customers through the transition.

King says in making the decision to sell, it was important to LIC that the buyer would continue to support its existing farmer customers in New Zealand. He says the sale concludes a longstanding concerted effort by the co-op to attempt to grow the automation business and make it profitable, with moderate success.

Last year, LIC shareholders voted down a board proposal to purchase a stake in Israeli agritech company Afimilk, which had included a potential subsequent transaction for Afimilk to purchase LIC Automation.

Following this, the board agreed to reintegrate automation into LIC to try to enable the business to become cashflow positive and break even.

"We know automation delivers a lot of value on-farm, but despite significant efforts by our people, the automation business itself has seldom been profitable, partly due to the stabilisation of cow numbers in NZ dairy and limited traction in international markets," King concedes. "This divestment will allow us to focus on delivering value for our farmer shareholders."

More like this

Climate-friendly cows closer

Dairy farmers are one step closer to breeding cow with lower methane emissions, offering an innovative way to reduce the nation's agricultural carbon footprint without compromising farm productivity.

Featured

‘Nanobubble’ trial trims irrigation water usage

North Canterbury dairy farmer and recently-elected deputy chair of DairyNZ, Cameron Henderson, is enjoying a huge reduction in irrigation water use after converting a pivot irrigator to drag perforated drip tubes across the ground instead of elevated sprinkler heads.

Editorial: Elusive India FTA

OPINION: Without doubt, a priority of the Government this year will be to gain traction on the elusive free trade deal with India.

Sport star to talk at expo

Rugby league legend Tawera Nikau is set to inspire, celebrate and entertain at the East Coast Farming Expo's very popular Property Broker's Evening Muster.

National

Sweet or sour deal?

Not all stakeholders involved in the proposed merger of honey industry groups - ApiNZ and Unique Manuka Factor Honey Association…

Machinery & Products

Loosening soil without fuss

Distributed in New Zealand by Carrfields, Grange Farm Machinery is based in the Holderness region of East Yorkshire – an…

JCB unveils new models

The first of the UK’s agricultural trade shows was recently held at the NEC Centre in Birmingham.

» Latest Print Issues Online

The Hound

Times have changed

OPINION: Back in the 1960s and '70s, and even into the '80s, successive National government Agriculture Ministers and Trade Ministers…

Hallelujah moment

OPINION: The new Public Service Commissioner Sir Brian Roche has just had the hallelujah moment of the 21st century in…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter