Thursday, 12 June 2025 09:55

Misguided campaign

Written by Milking It

font size decrease font size increase font size
Print
Email

OPINION: Last week, Greenpeace lit up Fonterra's Auckland headquarters with 'messages from the common people' - that the sector is polluting the environment.

And probably eager to claim that people involved in the dairy sector support their misguided campaign, Greenpeace roped in a mythical 'Gail'.

A Greenpeace statement said that these messages included that of 'Gail', who apparently said "With a dairy farm background I feel sad our dairy industry continues to pollute".

Is that the best Greenpeace could muster, someone claiming 'a dairy farm background'!

And just for the record Fonterra farmers are one of the most environmentally efficient in the world.

More like this

Fieldays goes urban

OPINION: Once upon a time the Fieldays were for real farmers, salt of the earth people who thrived on hard yakka.

Tough trade

OPINION: Known for serious trade negotiations with global politicians, top NZ trade official Vangelis Vitalis also knows how to crack jokes.

King's Honour stuff

OPINION: The release of the King's Birthday Honours list would normally be Milking It's cue to moan about how agriculture, the backbone of the economy, had again been overlooked.

Fonterra research targets dairy products to support elderly health and wellbeing

Research lending to the production of dairy products that benefit the elderly and improves the overall wellbeing of all people is a key focus of Fonterra's Research and Development centre, based in Palmerston North.

Milk processors match or exceed Fonterra’s record $10/kgMS opening forecast for 2025-26 season

Milk processors are either matching or beating Fonterra's record $10/kgMS opening forecast milk price as the 2025-26 season gets underway.

Featured

Rural Support Trust dinner raises $300,000

A fundraiser dinner held in conjunction with Fieldays raised over $300,000 for the Rural Support Trust.

John Deere reports 64% drop in quarterly profits as 2024 revenue falls amid tough market conditions

Recent results from its 2024 financial year has seen global farm machinery player John Deere record a significant slump in the profits of its agricultural division over the last year, with a 64% drop in the last quarter of the year, compared to that of 2023.

Miti founder 'blown away' by winning innovation award

An agribusiness, helping to turn a long-standing animal welfare and waste issue into a high-value protein stream for the dairy and red meat sector, has picked up a top innovation award at Fieldays.

Top innovators announced

The Fieldays Innovation Award winners have been announced with Auckland’s Ruminant Biotech taking out the Prototype Award.

Waikato Plan Change 1 litigation nears conclusion after 12 years

Following twelve years of litigation, a conclusion could be in sight of Waikato’s controversial Plan Change 1 (PC1).

Ruralco Instore Days supporting local farmers

This year’s Ruralco Instore Days is centred on staying local and local connections, as part of the co-operative’s ongoing commitment to supporting Mid Canterbury farmers.

National

Biosecurity tops priorities for agribusiness leaders - report

Biosecurity remains the top priority for agribusiness leaders, according to KPMG’s 2025 Agribusiness Agenda released last week.

DairyNZ relaunches Workplace 360 to help farmers build better workplaces

Supporting farmers to build great workplaces is a focus for DairyNZ, which is why they say they have relaunched the…

Australian states embrace virtual fencing, creating growth opportunities for Halter

More Australian states are embracing virtual fencing technology, opening growth opportunities for Kiwi companies like Halter.

Dairy farmers to benefit from major RMA reforms planned by government

Dairy farmers are set to benefit from the radical sweeping changes the Government is planning to make to the regulations…

DairyNZ urges context on reported surge in dairy conversions amid declining cow numbers

The reported surge in interest in dairy conversions should be put into the context of falling overall cow numbers and…

Machinery & Products

Fencing smarts from the Emerald Isle

While a leading New Zealand brand seems to have a stranglehold on the local electric fencing market, a company from…

Kubota to unveil three new models at Fieldays

Kubota is thrilled to unveil three new models at National Fieldays this week.

RainWave set to cause a splash

Traditional spreading via tankers or umbilical systems have typically discharged effluent onto splash-plates, resulting in small droplet sizes, which in…

Hi-Spec tanker suitable for all operational sizes, types

Dairy farm effluent has a part to play in complementing inorganic fertilisers, particularly as prices have risen over the last…

GEA unveils DairyRobot milking system at Fieldays

New Zealand farmers get their first opportunity to experience the future of pasture-based dairy automation in action this week at…

» Latest Print Issues Online

Visit archives