Mako goes after Raptor
With Ford holding the reins of the ute market since about 2014, it was always going to be a case of when – not if – Toyota NZ would deliver a model to compete.
We all know it’s easy to make money selling cars: get a clever geek to design something using CAD, build it, sell lots, bank the money and live the life of Riley with a bevy of dusky maidens, or toy-boys, in the Cayman Islands. Yeah right!
In reality the lifespan of a car is seven-eleven years, so on the day you drive that new model out of a dealer’s showroom some clever geek is working on a new model that will take four-six years to develop.
As well as creating a new look, incorporating the latest engines and transmissions and paying homage to the newest audio visual technologies, designers are having to pay special attention to handling and comfort as customers become increasingly more critical of these areas.
Once a design has been engineered, pre-production vehicles are handed to test engineers for final refinement, and testing. The Ford test facility at Lommel in Belgium is a good example.
Here a 1.5km test track replicates 100 different potholes and surfaces from 50 countries – speed bumps that can wreck suspensions if taken too quickly, cobblestones from Paris streets, typical Asian monsoon-swept roads with deep ruts, un-made roads that wreck wheel rims and burst tyres….
The diary of a test driver at this facility must include regular visits to an osteopath during the development of a new vehicle. They typically cover 5000 laps of the 1.5km test track during a development cycle, and encounter potholes up to 14cm deep, and at speeds of up to 70km/h. In six months of testing at the Lommel facility they can replicate 10 years of hard driving, or abuse, while using $1.4 million dollars of hi-tech equipment to record their findings.
So next time you hit a pothole on the Desert Road and shake your bones, give a thought for the man from Ford who has probably driven through a replica of the same hole 5000 times – and does it for a living. – Mark Daniel
New Zealand First leader and Foreign Minister Winston Peters is ratcheting up pressure on Fonterra farmers as they vote on divesting the co-operative’s consumer and related businesses.
Alliance Group's Pure South Handpicked 55 Day Aged Beef has been recognised on the world stage, securing top honours at the World Steak Challenge in the Netherlands.
Meat co-operative, Alliance has met with a group of farmer shareholders, who oppose the sale of a controlling stake in the co-op to Irish company Dawn Meats.
Rollovers of quad bikes or ATVs towing calf milk trailers have typically prompted a Safety Alert from Safer Farms, the industry-led organisation dedicated to fostering a safer farming culture across New Zealand.
The Government has announced it has invested $8 million in lower methane dairy genetics research.
A group of Kiwi farmers are urging Alliance farmer-shareholders to vote against a deal that would see the red meat co-operative sell approximately $270 million in shares to Ireland's Dawn Meats.
OPINION: Voting is underway for Fonterra’s divestment proposal, with shareholders deciding whether or not sell its consumer brands business.
OPINION: Politicians and Wellington bureaucrats should take a leaf out of the book of Canterbury District Police Commander Superintendent Tony Hill.