Expert Says Fonterra Backing Current Strategy With New CEO Appointment
The appointment of Richard Allen as Fonterra's new chief executive signals execution, not strategy, according to agribusiness expert Dr Nic Lees.
He made the comment while opening the co-op’s annual general meeting today at its Whareroa plant in Hawera.
“The co-op model first arrived in Taranaki back in 1890s and became the mainstay of the region’s dairy industry,” he says.
Taranaki has always been at the forefront of dairy innovation; the rotary cowshed was invented in the region.
New Zealand’s first dairy export is credited to a Taranaki – the first shipment of butter was sent to the UK from here.
Wilson says the country now exports on average $14 billion of dairy products every year.
