Tuesday, 09 December 2014 12:13

Faster feed for farmers

Written by 
From left Graeme Smith, Ray and Bev Seales, and Mark Wynne From left Graeme Smith, Ray and Bev Seales, and Mark Wynne

FEED SUPPLIER SealesWinslow has spent $10 million to get its products to farmers faster.

 SealesWinslow, a subsidiary of Ballance Agri-Nutrients, has upgraded its Morrinsville feedmill and distribution centre; facilities in Ashburton and Wanganui are also being upgraded.

Ballance chief executive Mark Wynne says the investment supports farmers to lift production and productivity.

“The Government has ambitious goals to double primary sector exports by 2025 and we all know about the growing demand for food in emerging markets where wealthier consumers are spending more on what they eat at home and more on eating out.

“We need to increase production from the same amount of land, and leave that land in better shape than we found it for future generations. Taking advantage of these opportunities starts on the farm with well-fed animals reaching their full potential. Good nutrients in the soil and in feed are the key.” 

Ballance general manager animal nutrition Graeme Smith points out “continuity of supply and quality are crucial. Our investment means we can make more, make it better and make it faster.”

He says enhancements to production have been supported by provisions for smarter storage and distribution solutions and specialist support – animal nutrition advisors helping customers ensure best results onfarm. 

The upgrading also includes better information systems to help order tracking and production planning, and better manufacturing plant process control systems.

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