Late last year, the ailing dairy co-op was proudly crowing about the fact that it had been awarded a Rainbow Tick for ‘diversity in the workplace’.
According to the PR puff sent out by Fonterra: “The tick is achieved by demonstrating inclusivity of the LGBTTI+ community in the areas of employee training, employee engagement and support, external engagement and monitoring.”
Co-operative Affairs manager Mike Cronin went on to spout: “Having the Rainbow Tick helps us to reflect the communities in which we operate and makes sure our workplace is an accepting one.”
Thank god Fonterra is focusing on the big issues like the Rainbow Tick rather than silly little things like making a profit or being a successful dairy company – not!
