Continental to discontinue agricultural tyre production amid strategic shift
Continental was founded in 1871, offering solutions for vehicles, machines, traffic and transportation.
For Southland sheep and beef farmer Cameron Kerr, Vredestein tyres are helping to overcome the daily challenges of operating in steep hill country.
Cameron's operation at Camindy Ridges covers 500ha on the western side of Mid Dome Mountain 80km south of Queenstown.
The property carries 8000 stock units of beef cattle and sheep which graze over elevations ranging from flat, through rolling to very steep.
As well as feeding stock and fieldwork, the fleet of four MF tractors also transport other equipment 116km south to their dairy farm, east of Invercargill.
Kerr was impressed by the look of the Vredestein tyres, so he ordered a set for his Massey Ferguson 6480. "I thought they looked aggressive and give you traction on the side of the hills," he says.
He says he was sometimes nervous when asking staff to load tractors and feed stock on the steepest of the farm's hills; safety is the first rule on the property. He recalls the first time he drove the MF 6480 on one of the steep paddocks.
"I immediately felt really safe. Even if it was beginning to slide downwards, I maintained total control of the vehicle and could manoeuvre and turn – even in the thick and greasy mud. The tread on the tyres even seemed to be self-cleaning as it ploughed through like a bulldozer."
With long travel between the two farms, Kerr was further impressed with the smooth running of the Vredestein tyres on all types of surfaces.
"It was a soft ride on both the farm tracks and the sealed roads".
Farmer confidence has taken a slight dip according to the final Rabobank rural confidence survey for the year.
Former Agriculture Minister and Otaki farmer Nathan Guy has been appointed New Zealand’s Special Agricultural Trade Envoy (SATE).
Alliance Group has commissioned a new heat pump system at its Mataura processing plant in Southland.
Fonterra has slashed another 50c off its milk price forecast as global milk flows shows no sign of easing.
Meat processors are hopeful that the additional 15% tariff on lamb exports to the US will also come off.
Fears of a serious early drought in Hawke’s Bay have been allayed – for the moment at least.

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