New NZ Winegrowers CEO Signals Fresh Direction for Industry
Under pressure wine growers say the appointment of a new chief executive will bring a fresh perspective, renewed focus, and a clear, united vision for the industry.
New Zealand Winegrowers chief executive Philip Gregan has announced his plans to retire in June 2026, marking 43 years of service to the New Zealand wine industry.
Gregan commenced his career in the industry in 1983, fresh out of university.
He joined the Wine Institute as the organisation's Research Officer.
He was appointed CEO of the Wine Institute, playing an integral role in New Zealand wine's international trade negotiations, which resulted in the formation of the World Wine Trade Group.
In 2002, the Wine Institute merged with the Grape Growers Council to form New Zealand Winegrowers Inc, and Philip was appointed CEO of the new organisation.
"There have been many highlights over the years, but without doubt, the biggest highlight has been the privilege of working with and for our brilliant growers and winemakers," he says.
"Their passionare commitment to everything that New Zealand wine stands for continues to inspire me. It has been a privilege to work on behalf of the wine industry for so long. I look forward to handing over to my successor so they can help the industry further build its reputation and global success in the years ahead."
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