The best way to understand an international market is to be in it, says Agmardt chairman Barry Brook.
That's why Agmardt has launched a new internship programme for five talented young people who will spend a year working first-hand in overseas markets.
"There's a significant benefit to New Zealand agribusiness from encouraging young emerging leaders having international experience in the market place at an early stage in their careers," he says.
"This is an outstanding opportunity to place star performers in a chosen international market place for a sufficient time to develop their understanding and skills in customer perspectives and the market end of the value chain."
Up to $50,000 will be available for each In-Market Immersion Programme internship which could last from six to 12 months.
"When someone goes to live and work in the market and really gets to grips with the culture they get a different perspective, and it does take time," he says.
The programme is targeted at attracting and retaining high achieving individuals who have identified potential.
"They will bring this experience back to your business, giving you a level of insight into your customers and market that you've never had before."
Applications will be accepted throughout the year at www.agmardt.org.nz/applications