Friday, 08 March 2019 08:35

Deer numbers bouncing back

Written by 
Chart depicting trends in deer numbers. Chart depicting trends in deer numbers.

Farmed deer numbers, including breeding hinds and fawns, increased in 2018, says Statistics New Zealand.

This follows a small recovery in stag numbers in the 2017 census.

Deer Industry NZ (DINZ) chief executive Dan Coup says the trend is a strong indication of growing farmer confidence in the viability of deer in a drystock farming operation.

Hind numbers in the year to June 30, 2018 recovered to 413,400 from a low of 392,300 in 2017, according to provisional figures. 

“This is the first firm indication that the long-run decline in deer numbers that began in the late 1990s has ended and that a recovery is underway,” he says.

“Even more interesting is that the statistics indicate a dramatic increase in hind productivity. Farmers reported that 84% of hinds weaned a fawn in 2018, compared with fewer than 73% in 2008.” 

Coup believes this increase probably reflects the efforts farmers have been putting into improving hind nutrition and management.

“It also means deer farming, along with strong product prices, is able to compete better with alternative land uses. This has been a key objective of Passion2Profit, the deer industry’s Primary Growth Partnership programme.” 

The 2018 increase in hind numbers of about 5% is seen by DINZ as sustainable if it continues in coming years. 

“If this growth rate continues, it’s one that our venison markets should be able to handle. By and large it is coming from the expansion of herd numbers on existing deer farms and to a lesser extent from newcomers to the industry.” 

Coup says the industry does not expect to see a large influx of new deer farmers. 

“Modern deer farming is a specialist business,” he explains. “To successfully farm deer you need to make a significant investment in fencing, facilities and skilled staff. 

“Velvet harvesting facilities need to meet the high standards of world markets.”

He adds that the modern generation of deer farmers are highly skilled deer managers and savvy business people. 

“They share information and experience and most of them have close working relationships with their venison marketers and velvet buyers.”

 

More like this

New DINZ chair moots unity, growth

Paddy Boyd, the new chair of Deer Industry New Zealand (DINZ), says his priority is to make sure deer farmers are engaged and provide them confidence to grow.

Deer industry tackling integrated farm planning

Making things simpler, not harder, for deer farmers in farm planning and coping with regulations is Deer Industry New Zealand (DINZ) industry capability manager John Ladley’s current focus.

Featured

Brendan Attrill scoops national award for sustainable farming

Brendan Attrill of Caiseal Trust in Taranaki has been announced as the 2025 National Ambassador for Sustainable Farming and Growing and recipient of the Gordon Stephenson Trophy at the National Sustainability Showcase at in Wellington this evening.

National

Machinery & Products

Calf feeding boost

Advantage Plastics says it is revolutionising calf meal storage and handling, making farm life easier, safer, and more efficient this…

JD's precision essentials

Farmers across New Zealand are renowned for their productivity and efficiency, always wanting to do more with less, while getting…

» Latest Print Issues Online

The Hound

Don't hold back!

OPINION: ACT MP Mark Cameron isn’t everyone’s cup of tea, but he certainly calls it how he sees it, holding…

Sorry, not sorry

OPINION: Did former PM Jacinda Ardern get fawning reviews for her book?

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter