Peasants' revolt
OPINION: Media luvvies at Stuff, the Spinoff and the Granny Herald are spending more time than ever navel-gazing about why the peasants outside of their cosy little bubble no longer trust them.
A report by the Centre for Journalism Media and Democracy at AUT found that public trust in the media, which in 2020 fell to 53%, has in 2024 plummeted to 33%. So, in five years, general trust in the news has fallen 20%.
The main reason given was left-leaning bias in the media. The reaction of some of the media themselves reveals a stunning lack of self-awareness, which may be part the core problem.
NBR journo Dita De Boni had a (conspiracy) theory for the survey result: She said the drop is due solely to a “propaganda campaign” by thinktank The Atlas Network “and [is] nothing to do with the PIJF or anything else”. Yeah, right!
