Editorial: Goodbye 2024
OPINION: In two weeks we'll bid farewell to 2024. Dubbed by some as the toughest season in a generation, many farmers would be happy to put the year behind them.
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DairyNZ has dropped plans to appeal against an Advertising Standards Authority ruling.
The industry-good body says an appeal would only have increased talk about Greenpeace’s ad and its message.
Greenpeace says it is pleased there will be no appeal.
The Advertising Standards Authority received 12 complaints about the Greenpeace ad, saying it was misleading and put all blame for the country’s polluted waterways on the dairy industry. The authority dismissed the complaints last month.
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