Tuesday, 29 November 2016 10:44

‘Misleading’ ad draws complaint

Written by 

DairyNZ has laid a complaint over a Greenpeace advertisement that says industrial dairy farming and massive irrigation schemes are polluting waterways.

DNZ says the 60-second ad, which has run on television and social media for a month, is factually incorrect and misleading.

The Advertising Standards Authority says it has received the complaint and will assess it.

A Greenpeace spokesperson says she is interested to know what DairyNZ thinks is incorrect.

More like this

Strange bedfellows

OPINION: Two types of grifters have used the sale of Fonterra's consumer brands as a platform to push their own agendas - under the guise of 'caring about the country'.

Featured

National

Machinery & Products

» Latest Print Issues Online

Milking It

Trump's tariffs

President Donald Trump’s decision to impose tariffs on imports into the US is doing good things for global trade, according…

» Connect with Dairy News

» eNewsletter

Subscribe to our weekly newsletter