What Would Synlait Be Worth to Fonterra or a2 Milk?
Speculation of a possible joint move by Fonterra and a2 Milk to buy Synlait raises a much bigger strategic question, says agribusiness expert Dr Nic Lees.
ACCC are alleging the supermarket giant abused its bargaining position when seeking payments from Tier B suppliers as part of a strategy to reduce its profit shortfall in December 2014.
It is not yet known whether any dairy companies were targeted because, according to the Statement of Claim lodged by the ACCC, Woolworths had no accurate written record of which suppliers were approached, which suppliers agreed to make payments, how much money they contributed or on what basis the suppliers agreed to make the payment.
Fonterra and other Australian dairy companies supply Woolworths.
The ACCC alleges that Woolworths management approved a scheme in which Woolworths sought to obtain payments from a group of 821 'Tier B' suppliers – broadly defined as a group of non-market leaders in their category – to its supermarket business.
"Woolworths' category managers and buyers contacted a large number of the Tier B suppliers and asked for 'Mind the Gap' payments from those suppliers for amounts (ranging) from $4291 to $1.4 million, to "support" Woolworths. Not agreeing to a payment would be seen as not "supporting" Woolworths," the ACCC said in a statement.
"The ACCC alleges that Woolworths did not have a pre-existing contractual entitlement to seek the payments, and either knew it did not have or was indifferent to whether it had a legitimate basis for requesting a 'Mind the Gap' payment from every targeted Tier B supplier."
The allegations claim Woolworths sought about $60.2 million payments from the suppliers, expecting that while many suppliers would refuse to make a payment, some suppliers would agree. Woolworths ultimately captured about $18.1 million from these suppliers, according to the ACCC.
ACCC chairman Rod Sims said the 'Mind the Gap' payments were "unconscionable in all the circumstances".
A common concern raised by suppliers relates to arbitrary claims for payments outside of trading terms by major supermarket retailers.
It is difficult for suppliers to plan and budget for the operation of their businesses if they are subject to such ad hoc requests.
The ACCC is seeking injunctions, including an order requiring the full refund of the amounts paid by suppliers under the 'Mind the Gap' scheme, a pecuniary penalty, a declaration, and costs.
The proceedings follow broader investigations by the ACCC into allegations that supermarket suppliers were being treated inappropriately by the major supermarket chains.
In a statement, Woolworths said it had been fully cooperating with the ACCC during the course of the investigation.
"We believe our conduct was consistent with Australian and international industry practice to engage regularly with suppliers over product and category performance.
"Woolworths believes in working cooperatively with suppliers.
"Woolworths was the first major supermarket to agree to sign the Grocery Code of Conduct and is currently implementing the Code across its business."
Woolworths has until February 15 to submit its defence, with mediation between the parties to start in July.
