Maccas customers in no rush to buy a sustainable Big Mac
OPINION: Recently I spent a couple of days on the Macca's site at Fieldays.
Nearly $600 million worth of New Zealand primary sector ingredients were sourced for McDonald's domestic and global use last year.
The company recently released its annual New Zealand shopping list, showing a record amount spent on ingredients for their menu items.
In 2022, $213 million was spent on local ingredients for New Zealand restaurants. Meanwhile, another $384 million of NZ produce was exported to other McDonald's markets. That took the total spend with NZ farmers and growers to an all-time high of $598 million - $52 million more than in 2021.
Here are some highlights:
McDonald's says it sources produce from farmers and growers across NZ. New Zealand is also a strategically important supplier to international outlets. NZ produce is exported to McDonald's markets including Australia, the Pacific Islands, Asia, and the United States.
"It's great to be able to supply a local menu where around 90% of the ingredients are sourced from across NZ, and to share this quality produce with McDonald's markets around the world," says managing director NZ and Pacific Islands, Kylie Freeland.
According to ASB, Fonterra's plan to sell it's Anchor and Mainlands brands could inject $4.5 billion in additional spending into the economy.
New Zealand’s trade with the European Union has jumped $2 billion since a free trade deal entered into force in May last year.
The climate of uncertainty and market fragmentation that currently characterises the global economy suggests that many of the European agricultural machinery manufacturers will be looking for new markets.
Dignitaries from all walks of life – the governor general, politicians past and present, Maoridom- including the Maori Queen, church leaders, the primary sector and family and friends packed Our Lady of Kapiti’s Catholic church in Paraparaumu on Thursday October 23 to pay tribute to former prime Minister, Jim Bolger who died last week.
Agriculture and Forestry Minister, Todd McClay is encouraging farmers, growers, and foresters not to take unnecessary risks, asking that they heed weather warnings today.
With nearly two million underutilised dairy calves born annually and the beef price outlook strong, New Zealand’s opportunity to build a scalable dairy-beef system is now.

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