Tuesday, 10 April 2018 14:14

Anchor cheese returns with new options

Written by 
Anchor cheese is back. Anchor cheese is back.

Fonterra is planning to market cheese in its Anchor product range.

Fonterra Brands New Zealand director of marketing, Clare Morgan, refers to the brand’s tradition of a love of dairy and innovation.  

“When pioneer Henry Reynolds launched Anchor in 1886 he would have never imagined that over a century later more than 150 Anchor products would be sold every minute.”

As well as the traditional Tasty, Colby and Edam, the range will have two additions – Protein+ and Zero Lacto.

“Our Zero Lacto cheese is another option for Kiwis with lactose intolerance,” Morgan says.

Protein+ has 26% more protein than Anchor Tasty and is an easy way to increase protein in a diet. At least 160 Anchor products are sold in 80 countries.

More like this

Featured

Global Trade Uncertainty 'Likely To Remain'

Global trade has been thrown into another bout of uncertainty following the overnight ruling by US Supreme Court, striking down President Donald Trump's decision to impose additional tariffs on trading partners.

National

Machinery & Products

» Latest Print Issues Online

Milking It

Disunity is death

OPINION: Staying with politics, with less than nine months to go before the general elections, there’s confusion in the Labour…

Indian FTA

OPINION: Winston Peters' tirade against the free trade deal stitched with India may not be all political posturing by the…

» Connect with Dairy News

» eNewsletter

Subscribe to our weekly newsletter