Expert Says Fonterra Backing Current Strategy With New CEO Appointment
The appointment of Richard Allen as Fonterra's new chief executive signals execution, not strategy, according to agribusiness expert Dr Nic Lees.
The co-operative says that’s how it creates long-term value for the business and generations to come.
“We’re making sustainable improvements right across our business, including how we care for the ecosystems surrounding our manufacturing sites,” it says.
These improvements are not limited to New Zealand. In Gippsland, Victoria, Fonterra’s Darnum site is located on a 280-hectare property, of which only around 6% is used for manufacturing.
It’s here that the co-op kicked off its spring vegetation project, planting 20,000 native plants and trees across four hectares to form a riparian zone.
Paul Winfield, Fonterra’s environmental manager at Darnum, says that re-vegetation projects like these play an important part in protecting and nurturing the ecosystems surrounding its site.
“We want to ensure that we’re producing dairy nutrition in a way that cares for the environment, and part of this is caring for the land around us.
“To make this happen, we’ve partnered with Habitat Creations, a local family-owned company that specialises in conservation, land management and native plant supply via its Wholesale Nursery.
“While the high volume of rainfall we’ve had over the past couple of months delayed the start, it’s great to finally break ground and get the project underway,” says Winfield.
Using plants grown from local provenance seeds, Habitat Creations – along with some people from our site – took on the task to plant out the riparian area.
Michael Shore, general manager at Habitat Creations, says that planting a diverse mix of tall canopy trees and understory species complements the existing native plants already on site.
“These plants and trees will help absorb nutrient run-off and prevent it from getting into the waterway, and will also have significant advantages for local biodiversity – creating a habitat, refuge, and a corridor for wildlife movement to the neighbouring wetlands.
“When fully planted, this area will also have the potential to sequester significant amounts of carbon which will help reduce levels of CO2 – we estimate up to forty tonnes every year over a 25-year period,” says Shore.
This spring vegetation project is just one of many environmental initiatives taking place at Fonterra’s Darnum site.
The co-op has just started introducing solar energy to sites by commissioning a 66kw solar system on the administration building.
