Continental to discontinue agricultural tyre production amid strategic shift
Continental was founded in 1871, offering solutions for vehicles, machines, traffic and transportation.
Tyre maker Nokian is set to bring digital technology to those black, round items at the corner of your machine.
Launch date will be next year.
The Intuitu Smart Tyre System uses integral sensors that combine with a smart, app enabled mobile device to give realtime measurements of operating pressures and temperature.
It’s designed with simplicity in mind. Simply download the app to your device and the system starts automatically to download information from the tyre.
Nokian Tyres head of sales and marketing, Toni Silfverberg, says the app gives operators peace of mind.
“It informs them about pressures and temperatures, helping to prevent damage and warning them of potential anomalies.”
The system is also said to help keep tyres in optimal condition, in turn keeping machinery moving and reducing consequential damage and downtime.
Nokian reckons the system will be particularly useful for fleet managers or contractors running numerous machines, allowing them to be monitored simultaneously and planned into routine maintenance.
For agri users, optimal tyre pressures will help to minimise soil compaction, resulting in increased yields, and benefits linked to rolling resistance have positive effects on fuel consumption.
An additional 12 months warranty applies over the standard offering.
With the current situation in the European farm machinery market being described as difficult at best, it’s perhaps no surprise that the upcoming AgriSIMA 2026 agricultural machinery exhibition, scheduled for February 2026 at Paris-Nord Villepinte, has been cancelled.
The Meat Industry Association of New Zealand (MIA) has launched the first in-market activation of the refreshed Taste Pure Nature country-of-origin brand with an exclusive pop-up restaurant experience in Shanghai.
Jayna Wadsworth, daughter of the late New Zealand wicketkeeper Ken Wadsworth, has launched an auction of cricket memorabilia to raise funds for I Am Hope's youth mental health work.
As we move into the 2025/26 growing season, the Tractor and Machinery Association (TAMA) reports that the third quarter results for the year to date is showing that the stagnated tractor market of the last 18 months is showing signs of recovery.
DairyNZ chair Tracy Brown is urging dairy farmers to participate in the 2026 Levy vote, to be held early next year.
Beef + Lamb New Zealand (B+LNZ) is calling for nominations for director roles in the Eastern North Island and Southern South Island electoral districts.

OPINION: Every time politicians come up with an investment scheme where they're going to have a crack at 'picking winners'…
OPINION: What are the unions for these days?