Wednesday, 19 April 2017 12:55

Fake manuka exporters told to buzz off

Written by 
The authenticity of manuka honey exported from New Zealand is to be settled once and for all. The authenticity of manuka honey exported from New Zealand is to be settled once and for all.

The authenticity of manuka honey exported from New Zealand is to be settled once and for all.

The Ministry for Primary Industries (MPI) has released a scientific definition to authenticate NZ mānuka honey, hoping to seal its premium position in overseas markets.

Released last week, the definition arises from proposals for new requirements for the exporting of bee products.

Questions have arisen in overseas markets about the authenticity of some honey being sold as NZ manuka honey. Maintaining the confidence of overseas consumers in the integrity of manuka honey is a key for NZ honey exporters.

“The proposed definition and export requirements are important for the continued growth of our important export honey industry,” says MPI deputy director-general, Bryan Wilson.

Working with contracted experts, MPI has spent three years determining a science-based definition of what makes manuka honey authentic to NZ.

“Our science has been carefully planned and executed and as a result the definition is robust, sophisticated and accurate,” says Wilson.

The chief executive of Apiculture NZ, Karin Kos, is welcoming MPI’s move.

“The introduction of a regulatory science definition is a milestone in the history of the mānuka honey industry. It is a relatively young industry growing very rapidly and with huge potential.

“We signalled our willingness to work with MPI to ensure its proposed science definition is robust in meeting shared objectives for consumer confidence and authenticity, and we will make a detailed submission on behalf of industry.”

Apiculture NZ, anticipating the release of the definition, is forming an expert review team on behalf of the industry; this will examine the proposed MPI science definition. “The group will be supported by science advisors. We are only going to get one shot at this and it is important we get it right.”

MPI is aiming to bring the new requirements into effect in late July 2017.

More like this

Dairy, hort lead bounce back

The latest Ministry for Primary Industries report on the state of the primary sector shows that things are starting to look up after a rough 2023-24 season.

Vineyard Monitoring Report

Lower yields and a reduced grape price for Sauvignon Blanc, along with a 6% rise in operating expenses, saw a major fall in profitability in the Marlborough vineyard model in 2023/2024.

Winter grazing warning

Every time people from overseas see photographs of cows up to their hocks in mud it's bad for New Zealand.

Featured

Dairy buoyant

The Rabobank Rural Confidence Survey found farmers' expectations for their own business operations had also improved, with the net reading on this measure lifting to +37% from +19% previously.

Farmer confidence flowing back

Confidence is flowing back into the farming sector on the back of higher dairy and meat prices, easing interest rates and a more farmer-friendly regulatory environment.

National

Machinery & Products

GEA launches robotic milkers

Milking technology provider GEA Farm Technologies is introducing its first automatic milking system (AMS) in New Zealand.

More front hoppers

German seeding specialists Horsch have announced a new 1600- litre double-tank option that will join its current Partner FT single…

Origin Ag clocks up 20 years

With roots dating back to 2004, Origin Ag was formed as a co-operative business model that removed the traditional distributor,…

» Latest Print Issues Online

The Hound

Dark ages

OPINION: Before we all let The Green Party have at it with their 'bold' emissions reduction plan, the Hound thought…

Rhymes with?

OPINION: The Feds' latest banking survey shows that bankers are even less popular with farmers than they used to be,…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter