Hub farms, focus groups for red meat farmers
A hub farm in each of Beef + Lamb NZ’s seven regions and more focus groups are being rolled out for the red meat sector this year.
Thomson is moving to B+LNZ from Hitachi Australia, where he was Director of Agribusiness and was focused on agritech.
Originally from New Zealand, he has a lifelong career in, and affinity with, the agricultural sector and will relocate to Wellington for the role. He starts in the new role on November 4.
B+LNZ board chair Kate Acland says she’s delighted with the appointment.
“The board was intent on taking the time to get the right person and we’re confident that’s Alan.
“He has a strong commercial background and will be focused on delivering great outcomes for farmers. He wants to see our farmers thrive and our sector realise its potential.
“I know he’s excited about bringing B+LNZ’s refreshed strategy to life for farmers and making a real difference.”
Thomson’s recent work in the agritech space has included projects such as supporting farmers in the Great Barrier Reef catchment area to capture data to enable operational decisions to mitigate environmental impacts.
He is on the board of DataFarming, an Australian agritech business. Prior to Hitachi, he was at Ravensdown for several years in a variety of roles in New Zealand and Australia.
Thomson says he’s excited to join B+LNZ and make a difference for farmers.
“I’m deeply committed to agriculture and I see huge potential for sheep and beef farming.
“I’m proud of work I’ve done on the ground with farmers in New Zealand and Australia, working to understand what they need. That really drives me.”
Thomson focuses on using science and data to get results and says he loves working on projects that are aimed at lifting farmers’ productivity and profitability in a sustainable way.
“On a personal level, I’m also looking forward to returning to New Zealand to be closer to family.”
B+LNZ’s chief operating officer Cros Spooner will continue to act as CEO until November 4.
Acland says the B+LNZ Board is incredibly grateful to Spooner for undertaking the acting role.
