Citrus NZ urges Kiwis to support local growers
There is an appeal to New Zealanders to buy local citrus fruit.
“Spectacular” – that’s how Agriculture Minister Damien O’Connor describes the work of the Horticultural Export Authority.
The organisation – headed by Simon Hegarty – promotes the effective export marketing of horticultural products. It does this by providing an exporting structure and support network for the NZ horticultural export industry.
The Horticultural Export Authority (HEA) also liaises with sector stakeholder groups on matters relating to market access, trade barriers and their removal. It also plays a role in lobbying government on such matters on behalf of the industry.
O’Connor says the HEA model is a spectacular success and has been instrumental in increasing horticultural exports – such as avocados – that complement other major exports like apples and kiwifruit.
“The HEA model encourages growers and exporters to agree and to collaborate, to maximise the coordination, distribution and marketing of their products,” O’Connor told Rural News.
“The horticultural growers are directly connected to consumers and their organisational structures are appropriate and so we applaud them all.”
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Ag Minister Damien O’Connor says the HEA model encourages greater collaboration between growers and exporters. |
He says innovation in the hort sector is critical for its long term success. O’Connor points to the plant breeding programmes in the apple and pear sector and the recent announcement of the commercialisation of the red kiwifruit as examples of successful innovation.
“The launch of Zespri Red is an opportunity for the kiwifruit industry to keep ahead of the world,” he says.
Newly elected Federated Farmers meat and wool group chair Richard Dawkins says he will continue the great work done his predecessor Toby Williams.
Hosted by ginger dynamo Te Radar, the Fieldays Innovation Award Winners Event put the spotlight on the agricultural industry's most promising ideas.
According to DairyNZ's latest Econ Tracker update, there has been a rise in the forecast breakeven milk price for the 2025/26 season.
Despite the rain and a liberal coating of mud, engines roared, and the 50th Fieldays Tractor Pull Competition drew crowds of spectators across the four days of the annual event.
Nationwide rural wellbeing programme, Farmstrong recently celebrated its tenth birthday at Fieldays with an event attended by ambassador Sam Whitelock, Farmers Mutual Group (FMG), Farmstrong partners, and government Ministers.
Six industry organisations, including DairyNZ and the Dairy Companies Association (DCANZ) have signed an agreement with the Ministry for Primary Industries (MPI) to prepare the country for a potential foot and mouth outbreak.
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