Wednesday, 12 February 2025 12:55

Co-op boosts chilled exports to China

Written by  Staff Reporters
Alliance has already shipped its first load of chilled beef from its Levin plant. Alliance has already shipped its first load of chilled beef from its Levin plant.

Alliance Group has secured greater access for chilled beef exports to China, following approval for two of its processing plants to supply the market.

The company's Levin and Mataura plants have received certification to process and export chilled beef to China, strengthening Alliance’s ability to meet growing international demand.

“This is not only an excellent outcome for the important China market, but it also strengthens our global options,” says Wayne Shaw, general manager safety and processing at Alliance Group.

The company has already successfully shipped its first load of chilled beef from its Levin plant, which cleared customs in China in early January. A shipment from Mataura has arrived in China, further expanding the company’s footprint in the premium chilled beef sector.

“China remain a significant market for New Zealand red meat, with strong demand for high-quality, grass-fed beef.

“The approval of additional processing plants gives Alliance greater flexibility in our supply chain and the ability to respond more effectively to market opportunities.

“It also allows us to optimise processing capacity across our network, providing better outcomes for both our farmer shareholders and our customers.”

The move aligns with Alliance Group’s long-term beef strategy, says Shaw.

“We’re continuing to invest in expanding our beef processing capabilities, including at our Levin plant, and driving growth in our premium beef brands.”

More like this

Featured

Poultry industry, Govt sign landmark biosecurity deal

The Government has struck a deal with New Zealand's poultry industry, agreeing how they will jointly prepare for and respond to exotic poultry diseases, including any possible outbreak of high pathogenicity avian influenza (HPAI).

National

Machinery & Products

A reliable, no-fuss workhorse

Showcased with a T7.245 at the recent National Fieldays, New Holland has expanded its T7 tractor range offering in New…

» Latest Print Issues Online

The Hound

Faking it

OPINION: Demand for red meat is booming, while it seems the heyday of plant-based protein is well past its 'best…

M.I.A.

OPINION: The previous government spent too much during the Covid-19 pandemic, despite warnings from officials, according to a briefing released…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter