Friday, 26 June 2015 11:21

Nestle digs deeper in China

Written by 
Nestle plant in Tianjin, China. Nestle plant in Tianjin, China.

The world's largest dairy company, Nestle is spending $23 million to boost its ice cream business in China.

The company has opened a new production line in Tianjin to produce its popular Nestle 8Cubes brand, and is increasing its cold storage capacity in Guangzhou.

Nestle 8Cubes, available only in China, is a bite-size snack of individual ice cream cubes with a crunchy chocolate and sesame seed coating.

“This investment will enhance our ability to meet increasing consumer demand for our products,” says Ouyang Kai, vice president of Nestle Greater China region’s ice cream business unit.

 “It also underlines our confidence in the long-term dynamics of the China market.”

Nestle has two ice cream factories in China, which produce Nestle brand products as well as the local brand 5Rams.

The 5Rams brand is known for its range of ice cream cones, which include flavours such as purple yam, lychee, and melon, as well as a selection of ice cream sticks in flavours including red bean, green bean and chestnut.

Nestle says it is looking to a long-term sustainable ice cream business in China.

“In the vibrant Chinese market, to expand production capacity and increase investment demonstrates our Chinese ice cream market confidence and determination, and helps us meet growing Nestle consumer needs. 

“We constantly strive to meet consumers’ desire for ice cream products of high quality, innovation and safety,” the company says.

More like this

Building the 'Tesla of milk'

A new era of growth is unfolding in New Zealand’s biggest market and we are in the box seat to cash in, according to China market expert Jane Li.

Takeover rumours

Listed New Zealand company the a2 Milk Company - once a darling of the stock exchange - is the subject of takeover rumours.

National

Why should we do more?

OPINION: Managing our dairy sector's impacts inevitably attracts a range of views. Should we do more, less or stay the…

Cattle sale with a difference

Innovation, loss and resilience have brought the Singh family to the point where it is poised to honour its patriarch,…

O'Connor's overseas odyssey

Agriculture Minister Damien O'Connor continued his overseas odyssey in the past week with multiple meetings in the US, Europe and…

Machinery & Products

Protective tint

Now available in New Zealand, Wildcat Static Cling Tint adds a protective layer to the windows of your tractor, harvester…

New owner for stoll

German company Stoll, the well-known manufacturer of tractor front loaders and attachments that claims to be the second largest producer…

Fert spreaders get a revamp

Kuhn has updated its MDS range of fertiliser spreaders, giving farmers more options to upgrade machines as situations change, rather…

Mowers spring into action

With spring upon us, thoughts turn towards shutting up paddocks for conservation and maybe the purchase of new machinery to…

» The RNG Weather Report

» Latest Print Issues Online

Milking It

Feeling the heat

US dairy farmers have a new threat to their business - heat waves.

Class action

The news has gone from bad to worse for a2 Milk - the company Synlait had hitched its wagon to.

» Connect with Dairy News

» eNewsletter

Subscribe to our weekly newsletter