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Two British inventors have moo-ved into a new market after launching a range of footwear for cows.
Robert Todd, a professional cattle hoof trimmer, designed the Croc-like slip-ons in a bid to tackle lameness in cattle caused by ulcers and bruising. They have flexible soles made from beech and oak and are colour-coded by size.
Lameness is a huge problem in modern dairy herds and the Moover shoes are a hit worldwide.
Todd and his business partner Mike Brimble have been approached by retailers in 42 countries, including New Zealand, since the footwear went on sale this year.
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