Fonterra, the biggest exporter of milk powder to Sri Lanka, may have a new battle on its hands.
While Cantabs were bracing for 1-in-100 year rain, floods and all the ensuing damage, risk to life and limb and general havoc, a group of lycra-wearing, entitled Aucklanders were wrapped up in their own - far more important - little drama.
The government had promised them a cycleway on the Harbour Bridge and then reneged on that promise (sounds familiar).
"But we want it!" they cried, angrily stamping their feet and ringing their bicycle bells.
So the cycle babies, now demanding that two lanes of the bridge be given over to bikes, barged through a rather feeble police road block and rode en-masse onto the busy bridge, posting smug photos to their social media accounts as they went. Meanwhile, in Canterbury...