Animal rights group, People for the Ethical Treatment of Animals (PETA’s) request to erect a billboard memorialising 21 cows killed in a tractor-trailer crash in North Carolina has been turned down.
PETA hosted a focus group, taking to the streets to offer people free samples of a ‘new’ milk.
After asking them how it tasted and what they thought of it, they let on it was from a dog, getting horrified reactions such as spitting and swearing.
The reactions were videoed then put online, aimed at discouraging people from drinking cow’s milk.
The video ends with a message from Peta opposing the consumption of cow’s milk.
It said, “Dog’s milk, cat’s milk, rat’s milk, cow’s milk. We’re the only animal to drink another species’ milk. Isn’t it all a bit gross?”
But it turns out Peta didn’t give the test subjects dog’s milk, but rather soya milk.