Wednesday, 24 April 2013 14:21

Editorial - Size doesn’t matter

Written by 

NEWS THAT Miraka has signed a multimillion-dollar, joint-venture deal with Shanghai Pengxin to produce UHT milk shows how smart our small, entrepreneurial companies can be. 

 

Let’s take nothing away from the great work Fonterra and its predecessor the NZ Dairy Board have done; New Zealand needs them. But the Miraka deal shows the value of these innovators. In just two years Miraka has set up a joint venture with the biggest dairy company in Vietnam, Vinamilk, and is shipping product to many parts of the globe.

 It has a waiting list of suppliers which speaks volumes. This latest deal with Shanghai Pengxin shows that big overseas international companies have faith and confidence in some of our niche providers.

The Miraka deal is timely in other ways. It comes just days after an MPI report  which highlights the potential of Maori agriculture: $8 billion dollars if Maori land was managed to its potential.

Miraka is showing what can be done; so are many other Maori trusts – role models for Maori and pakeha farmers. Take PKW in Taranaki, Fonterra’s biggest milk supplier in the region, producing upwards of three million kgMS/year. And dozens of other trusts and incorporations are worthy of mention.

The example of Miraka and its trusts should inspire others to follow suit and we would hope Miraka will share knowledge to lift the performance of others.

The challenge for Miraka, as with all successful small companies, is to retain competitive advantage. It must also keep fostering the ‘personal touch’ – workers in tune with managers and leaders to achieve company goals.  Miraka has a strong company culture and the positive spirit of the workforce is evident when you visit their plant.

 Being small and successful is not easy; hopefully Miraka can continue to do deals and retain a ‘family’ culture.

More like this

Editorial: O Canada!

OPINION: Politicians the world over have as their priority - get elected and stay elected.

Editorial: War's over

OPINION: In recent years farmers have been crying foul of unworkable and expensive regulations.

Editorial: Wake up Wellington

OPINION: The distress that the politicians and bureaucrats are causing to the people of Wairoa and the wider Tairāwhiti is unforgivable.

Editorial: Time for a reset

OPINION: The Government's recent announcement that methane targets will be reviewed is bringing relief to farmers.

Featured

Feds make case for rural bank lending probe

Bankers have been making record profits in the last few years, but those aren’t the only records they’ve been breaking, says Federated Farmers vice president Richard McIntyre.

National

Canada's flagrant dishonesty

Deeply cynical and completely illogical. That's how Kimberly Crewther, the executive director of DCANZ is describing the Canadian government's flagrant…

Regional leader award

Eastern Bay of Plenty farmer Rebecca O’Brien was named the 2024 Dairy Women’s Network (DWN) Regional Leader of the Year.

Machinery & Products

Tractor, harvester IT comes of age

Over the last halfdecade, digital technology has appeared to be the “must-have” for tractor and machinery companies, who believe that…

» Latest Print Issues Online

Milking It

Substitute for cow's milk?

OPINION: Scientists claim to have found a new way to make a substitute for cow's milk that could have a…

Breathalyser for cows

OPINION: The Irish have come up with a novel way to measure cow belching, which is said to account for…

» Connect with Dairy News

» eNewsletter

Subscribe to our weekly newsletter