Blank Canvas rides white wine wave as New Zealand wine sales soar in China
If you find a new consumer in a developed wine market, you are taking them from someone else, says Blank Canvas co-founder Sophie Parker-Thomson MW.
Green Valley's exports of fresh milk to China over five years have gone from “strength to strength to strength,” says general manager Corrie den Haring.
The company, located just south of Auckland, is exporting at least 20 tonnes a week to China.
“We are just upgrading some lines at the moment to be able to significantly increase that area,” he told Dairy News.
The milk is flown direct and marketed in the clear PET bottles (similar to the Lewis Rd bottles Green Valley packs).
“It showcases the product…. It looks like a glass bottle and the product really shines.”
In China consumers pay about the equivalent of $10 for a 1L bottle or $20 for 2L.
While the product tends to be bought by more affluent Chinese, den Haring says imported fresh milk is increasingly becoming mainstream.
“There is still a lot of mistrust of food products and a high degree of authenticity and trust is required within that supply,” he explains.
The main consumers of fresh milk are children, and because there are many adults per child “much activity goes into making sure that child gets the best; nutrition is high on the agenda”.
“Milk... is fundamentally understood by parents as a good product, nutritious product.”
den Haring says because Chinese distrust their local product they happily buy New Zealand product and, “dare I say it, not just NZ product; Australia is big in this area, sending a lot of fresh milk into China, and [so does] Korea. It is not just NZers.”
Green Valley’s fresh milk goes to about five destinations in China assisted by the number of airlines now flying from China to Auckland, bringing tourists and trade.
“All those planes take people back to China and many products into China… and a lot will have fresh milk on them.”
Green Valley works with well-connected Chinese partners already established in NZ with interests in the dairy industry and/or food products.
“That seems to be a good model.”
An independent report, prepared for Alliance farmer shareholders is backing the proposed $250 million joint venture investment by Irish company Dawn Meats Group.
Whangarei field service technician, Bryce Dickson has cemented his place in John Deere’s history, becoming the first ever person to win an award for the third time at the annual Australian and New Zealand Technician of the Year Awards, announced at a gala dinner in Brisbane last night.
NZPork has appointed Auckland-based Paul Bucknell as its new chair.
The Government claims to have delivered on its election promise to protect productive farmland from emissions trading scheme (ETS) but red meat farmers aren’t happy.
Foot and Mouth Disease outbreaks could have a detrimental impact on any country's rural sector, as seen in the United Kingdom's 2000 outbreak that saw the compulsory slaughter of over six million animals.
The Ministry for the Environment is joining as a national award sponsor in the Ballance Farm Environment Awards (BFEA from next year).
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