In 2012, Hawke’s Bay winegrowers received some worrying news: their good name, built from decades of toil and talent, was being ripped off. Wine was being sold in China as hailing from the Bay, though it had never been anywhere near New Zealand vineyards. And local growers could just imagine what that imposter might taste like.

Westland Milk Products says it is registered to export dairy products including infant formula milk powder to China.

AUSTRALIAN PRIME Minister Tony Abbott last week hailed his week-long North Asian tour a success, but farmers are unimpressed.

DEVELOPING BRANDS is not in New Zealanders’ DNA, but we must develop it if we want to retain market share in world markets, says a visiting UK food marketing expert, Dr David Hughes.

SYNLAIT SAYS it expects Synlait Milk to receive registration by the Certification and Accreditation Administration of the People's Republic of China (CNCA) as an exporter of finished infant formula into China.

FARMER CO-OP Livestock Improvement Corporation (LIC) is revamping its executive team and aiming to raise revenue 500% by 2025.

LEADING MEAT processor and exporter Alliance Group has completed commissioning the second stage of its $25 million new rendering plant at Lorneville near Invercargill.

DESPITE a resurgent New Zealand dollar, the South Island offering of 11,500 bales saw most types range from firm to 3% dearer, NZ Wool Services International Ltd's general manager, John Dawson, reports.

NEW ZEALAND risks missing 'a golden opportunity' to grow its agricultural sector, and addressing this will require a coordinated, joint approach from across the sector, Rabobank warns.

THE GOVERNMENT IS to boost NZTE's trade presence in China, South America and the Middle East to help more New Zealand firms break into these growing markets.