Overbearing?
OPINION: Dust ups between rural media and PR types aren't unheard of but also aren't common, given part of the job description of PR is to grease the wheels and ensure clients get good media coverage.
OPINION: The Hound reckons Groundswell needs to be careful to avoid fights it doesn't need to be part of.
Already the highly successful rural ginger group has been labelled by some sector leaders, government ministers and their sympathisers in the commentariat as a bunch of entitled, redneck, right-wing aligned agitators in an effort to discredit it.
So, the recent 'statement of support' of the anti-mandate protestors at Parliament by Groundswell was probably not the smartest move.
It will only give its critcs more ammunition to fire false labels at the group and its supporters.
As it said in its statement, Groundswell's main focus should be on the "unworkable regulations impacting the rural sector".
Many would agree that Speaker Trevor Mallard's turning the sprinklers on protestors make him come across as a complete 'duckwit', but that was no reason for Groundswell to make any comment about the protest.
OPINION: Ministry for Primary Industries' situation outlook for primary industries report (SOPI) makes impressive reading.
Sheep and beef farmers Matt and Kristin Churchward say using artificial intelligence (AI) to spread fertiliser on their sprawling 630ha farm is a game changer for their business.
Commercial fruit and vegetable growers are being encouraged to cast their votes in the Horticulture New Zealand (HortNZ) board directors' election.
A unique discovery by a Palmerston North science company, Biolumic, looks set to revolutionise the value and potential of ryegrass and the secret is the application of ultraviolet (UV) light.
A New Zealand company is redefining the global collagen game by turning New Zealand sheepskin into a world-class health product.
With further extreme weather on the way, ANZ Bank is encouraging farmers and business owners impacted by the recent extreme weather and flooding to seek support if they need it.
OPINION: Dust ups between rural media and PR types aren't unheard of but also aren't common, given part of the…
OPINION: The Hound hears from his canine pals in Southland that an individual's derogatory remarks on social media have left…