Importer: Fertiliser Security Policy Must Include All Players
An independent importer says National’s fertiliser security policy will only work if protects all players.
COMPANIES AND products certified to Fertmark standards are at an all-time high, but a standard for product spread quality remains elusive, says Fertiliser Quality Council chairman, Neil Barton.
“We continue to try to find a way to get the industry to put on an SGN rating,” he told Rural News.
Barton believes the lack of such a standard stems from a cost of product focus among pastoral farmers, most of whom use contractors to apply nutrients and are either unaware or undervalue the importance of even spread.
“All they’re concerned about is the cost of product applied.”
If more spreaders charged a premium to apply poor or hard to spread material, it would encourage more attention to be paid to product spreadability, and help persuade the major manufacturers that a standard is needed, he adds.
As for Fertmark, which sets nutrient content standards, 14 companies and 51 products are now certified.
“To farm in an environmentally friendly, sustainable way, farmers have to know exactly what they are putting on their land. With Fertmark products they can do just that.
“There is some angst around the use of fertilisers in general but research has shown that our production will drop by up to two thirds if we don’t use fertiliser. That would be catastrophic for the country.
“The issue is to decide what fertiliser to use and farmers should insist on a product with the Fertmark tick before they put anything on their land.”
Fonterra’s 2026 financial year was a year of delivery, with record volumes of milk collected, processed and shipped by the co-op.
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Dairy farmers, still holding onto their Fonterra shares despite switching milk supply elsewhere or exiting the industry, now face a stricter share sell-down requirement.
Hamilton-based agritech company Aimer Farming has completed a $3 million capital raise to support its next stage of growth, including a beef farming product due to launch in 2027.
When dairy manager Miriam Lauridsen learned the farm, she was joining held weekly health and safety meetings, she initially thought that was “a bit over the top”. Experiencing that culture changed her mind.
Nominations are open for the 2027 Fonterra Dairy Woman of the Year Award.

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