increase font size
Cathrina Claas Muhlhauser and Helmut Claas.
CLAAS was always a family company and a recent change at the top sees that continue.
Patriarch Helmut Claas is handing over the reins to his daughter Cathrina Claas Muhlhauser, who takes up the position of chairwoman of the shareholders committee.
At 44 years-old, she becomes the third generation of the family to hold the role.
Ninety-four-year old Helmut, son of company founder August Claas, has held the role for 25 years and will now become honorary chairman.
During his time as chairmen, Claas has seen a rapid expansion – particularly in its presence beyond Europe – with production and sales now located in places like India, the USA, Russia, China and South America. Along the way, the company also acquired French tractor manufacturer Renault in 2003 to add prime movers to its machinery portfolio.
On the product front, during the same period, the German-headquartered company introduced the industry-leading Lexion combine harvesters in 1995 and the Jaguar self-propelled forage harvester ranges, which also holds a commanding position in the market.
A new digital platform by Claas, that went live in over 30 countries on October 1st, provides a direct link to all digital solutions in the Claas product world, while also connecting farm employees, managers, machines and dealerships.
Back in 2022, Claas announced the sale of its Cargos self-loading wagons to Bavarian company, Fliegl, suggesting that the market for such wagons was static, with too many players vying for the limited business and a pressing need for more room at its Bad Saulgau factory.
Over the last two decades, the days of combi machines for spreading and raking grass have disappeared, with manufacturers and end users realising that dedicated machines lead to far better results.
Recently Landpower and Claas Harvest Centre unveiled the Claas Xerion 12 series high-horsepower tractor, ending the wait for the much-vaunted model in Australia and New Zealand.
The growing popularity of whole-crop cereals for livestock, and in some countries as a food source for anaerobic digesters, has led Claas to develop a new auger-based merging system alongside other grouping options for its latest Disco triple mower ranges.
Prime Minister Christopher Luxon says the relationship between New Zealand and the US will remain strong and enduring irrespective of changing administrations.
More than 200 people turned out on Thursday, November 21 to see what progress has been made on one of NZ's biggest and most comprehensive agriculture research programmes on regenerative agriculture.
The a2 Milk Company (a2MC) says securing more China label registrations and developing its own nutritional manufacturing capability are high on its agenda.
Stellar speakers, top-notch trade sites, innovation, technology and connections are all on offer at the 2025 East Coast Farming Expo being once again hosted in Wairoa in February.
As a guest of the Italian Trade Association, Rural News Group Machinery Editor Mark Daniel took the opportunity to make an early November dash to Bologna to the 46th EIMA exhibition.
The horticulture sector is a big winner from recent free trade deals sealed with the Gulf states, says Associate Agriculture Minister Nicola Grigg.
OPINION: NIWA has long weathered complaints about alleged stifling of competition in forecasting, and more recently, claims of lack of…
OPINION: Adding to calls to get banks to 'back off', NZ Agri Brokers director Andrew Laming has revealed that the…
