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President NH Agriclture Carlo Lambro & WFO President Evelyn Ngukela.
Carlo Lambro, president of New Holland Agriculture, spoke in late June at the general assembly of The World Farmers Organisation, at Expo Milan 2015.
This addresses issues of sustainable farming, the role of mechanisation in feeding the planet’s population and the implications of a forecast rise to 9 billion people by 2050.
Lambro spoke of New Holland’s dual approach in seeking to maximise efficiency and productivity in mature markets, while exploiting opportunities to expand mechanised farming with new machines to meet local needs in developing countries.
For example, Africa has 60% of its people in agriculture, but this generates only 16% of GDP.
Lambro said the NH Clean Energy Leader strategy, adopted in 2006 includes the Energy Independent Farm Concept that removes reliance on fossil fuels, in favour of ‘grow your own’. In this model solar, wind and biomass generate energy to power farms and their machinery.
“I am proud to share the projects of New Holland, which are designed to give farmers the recognition they deserve,” Lambro said. “[We provide them] with the best available technologies to do their work in a safe and sustainable manner.”
Showcased with a T7.245 at the recent National Fieldays, New Holland has expanded its T7 tractor range offering in New Zealand with the launch of a new Tier 3 long-wheelbase configuration, aimed at users looking for a reliable, no-fuss workhorse.
Waikato-Bay of Plenty farmer Hugh Jackson recently secured this year’s FMG Young Farmer of the Year title in Invercargill.
New Holland is celebrating the 50th anniversary of the introduction its Twin Rotor threshing and separation technology, which has evolved from a single model in 1975 to a range today, led by the new CR10 and CR11.
New Holland dealers from around Australia and New Zealand came together last month for the Dealer of the Year Awards, which recognises the top-performing dealerships across the New Holland network.
Recently showcased in France and set for a wider release at the upcoming EIMA Show in Bologna, the latest New Holland T5 Dual Command tractor range offers five models from 80-117hp, all powered by FPT F36 3.6-litre four-cylinder engines.
Auckland’s Eventfinda Stadium saw New Zealand’s top butchers recognized at the National Butchery Awards.
According to the latest Beef + Lamb New Zealand (B+LNZ) Stock Number Survey, sheep numbers have fallen by 1% while beef cattle numbers rose by 4.4%.
Beef + Lamb New Zealand says it is seeing strong farmer interest in its newly launched nProve Beef genetics tool, with early feedback and usage insights confirming its value in helping farmers make better breeding decisions and drive genetic improvement in New Zealand's beef herd.
The Innovation Awards at June's National Fieldays showcased several new ideas, alongside previous entries that had reached commercial reality.
To assist the flower industry in reducing waste and drive up demand, Wonky Box has partnered with Burwood to create Wonky Flowers.
Three new directors are joining Horticulture New Zealand’s board from this month.
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