Thursday, 05 November 2020 10:49

Ag equipment sector remains positive

Written by  Mark Daniel
TAMA president Kyle Baxter says despite sales volumes being down members remain confident. TAMA president Kyle Baxter says despite sales volumes being down members remain confident.

New Zealand's agricultural equipment sector remains in a positive mood, according to the Tractor and Machinery Association (TAMA), which represents the sector in manufacturing, retailing and distribution. 

Sales statistics for the year to date (September 30) are down by around 18%, compared with 2019‘s record-breaking year. However, indicators remain positive as New Zealand enters the peak of another growing season. 

TAMA president Kyle Baxter says despite sales volumes being down in some equipment ranges, members are confident. He says customers are already discussing their machine requirements for autumn and spring 2021, which was a really encouraging sign. 

“Everyone has benefited from a mostly favourable winter around the country. This weather was greatly appreciated by many customers in a year that has seen a never-ending list of challenges.” 

Baxter says one big challenge still facing TAMA members is the continuation of international border restrictions. 

“Many TAMA members rely on overseas staff to fulfil a broad range of roles within dealerships, manufacturing and technical support roles,” he says. “With these roles not being able to be filled from overseas during the season, and possibly beyond, TAMA is urging its members to look at other options available.” 

Baxter says these options include COVID-19 government funding for businesses that take on new apprentices or retrain unemployed people from other sectors. 

A recent TAMA triennial employment survey, released in August, showed the industry currently had 318 apprentices, but needs 176 more. The survey also showed that around 25% of the workforce is likely retire in the next 15 years, while only 32% of staff are aged under 30.  

“We want to attract more under 30s into our industry to help ensure sound succession planning,” Baxter says. 

“Given the huge uptake and integration of new technology into our sector, the job opportunities continue to develop as quickly as the technology. It’s hugely encouraging to hear from members who have had successes with the new apprenticeship funding, and I am positive that this success will continue into 2021 and beyond.” 

More like this

TAMA calls for Govt help

The Tractor and Farm Machinery Association (TAMA) is calling on the Government to take urgent measures to help its sector in the face of plummeting sales.

Sector aims to train Kiwis

The tractor and machinery industry is welcoming a challenge by the Minister of Agriculture to train New Zealanders rather than continue relying on seasonal migrant workers.

Conference sets industry tone

Tractor and machinery importers, manufacturers and dealers gathered recently in Wellington for the inaugural conference of the New Zealand Tractor and Machinery Association (TAMA).

Featured

New investment in spirulina production

The Ministry for Primary Industries (MPI) Sustainable Food & Fibres Futures Fund will invest in a project to assess the viability of larger scale production of spirulina in New Zealand.

 

Lely offerings for the future

Dutch robotic specialist Lely launched a new farm management application called Horizon at its recent Future Farm Days 2020.

National

Dispelling wool's myths

Paul Alston believes that when comparing wool and synthetic carpets, wool wins every time.

Machinery & Products

Weeds in for a shock

WIith an increasing focus on reducing chemical herbicides, largely because of crop resistance and a potential build-up of residues, new…

V8 - a baler with a grunt

Following three years of testing with clients worldwide, Ireland-based manufacturer McHale has added a bigger model to its range of…

Virtual CV valuable tool

With a 12-year history of recruiting specialised operators from overseas to service the agricultural contracting industry, Hanzon Jobs typically brings…

» The RNG Weather Report

» Latest Print Issues Online

The Hound

Tough gig!

OPINION: This old mutt has a fair amount of sympathy for Ag Minister Damien O’Connor with the two associate ministers…

Cow killer

OPINION: The Hound was not surprised to hear well-known end-of-the-world doom-merchant ‘Dr’ Mike Joy is still as joyless as ever…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter