Tuesday, 11 February 2020 10:20

Supermarkets putting the squeeze on beekeepers

Written by  Pam Tipa
Supermarkets have cut the price paid to suppliers, but haven’t cut the price on the shop shelf, claims Lorimer. Supermarkets have cut the price paid to suppliers, but haven’t cut the price on the shop shelf, claims Lorimer.

Supermarkets have put the squeeze on beekeepers who supply them, claims Jane Lorimer, NZ Beekeeping president.

Read: Smaller beekeeper operations are struggling with non-manuka honey returns falling from $10-$12/kg two years ago to about $4/kg this year. 

They have cut the price paid to suppliers, but haven’t cut the price on the shop shelf. So consumers still see honey as really expensive.

“We have cut back but the supermarkets are making more money out of their product. We definitely had the squeeze put on us ‘drop your price or you are out’.”

Head of corporate affairs, Foodstuffs NZ, Antoinette Laird, told Rural News there is currently an over-supply of non-manuka honey varieties in the market which has softened retail prices. 

“This is great for shoppers who benefit as honey prices drop - but we do recognise this common supply and demand outcome challenges the supplier community,” she says.  

“Last year 500g of Pams Clover Creamed Honey retailed at $12.49 and today costs $6.99 at New World, while Airborne Honey Liquid 500g, which retailed $12.19 in 2019 is now on-shelf at $7.99 – making New Zealand produced honey a very affordable option for more of our customers.”

A Countdown supermarket spokesperson told Rural News the price of honey spiked a couple of years ago and it’s now coming back down due to the changed manuka regulations and an over-supply of clover and blended honeys.  

“Our honey prices have dropped about 15% in the last year. Previously the high honey prices meant it was becoming too expensive for customers to choose honey as a spread or ingredient, but we’re starting to see honey sales pick up again now that it’s more affordable for customers.”

More like this

Major sting for beekeepers

A mystery disease is reportedly currently ravaging parts of the North Island bee population with reports of up to 80% death rates in some hives.

Stung at border

Apiculture NZ is seeking assurances from authorities that the country’s beekeepers won’t be faced with the same problems that their Auckland colleagues did when that region went into lockdown.

National

Machinery & Products

New features on Case IH Optum

The latest Case IH Optum AFS Connect range features a new cab, interior and connectivity package designed to benefit both…

Sustainable battens and outriggers

A Christchurch based business has designed, developed, manufactured and released a modern alternative to the traditional wooden fencing batten.

» The RNG Weather Report

» Latest Print Issues Online

The Hound

No bull!

OPINION: Your canine crusader has had a wee bit of feedback about the new gender and sexual identity change being…

Tainted?

OPINION: This old mutt has questioned before the objectivity of research produced by Landcare Research on regenerative agriculture (RA).

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter