Federated Farmers Urges Farmers to Vote on November 7
With less than a week to go before voters choose the next government, Federated Farmers has a simple message to its members - get out and vote.
The latest KPMG Agribusiness Agenda confirms Federated Farmers thinking that the primary sector needs to do more to meet the changing needs of consumers and the wider public.
Federated Farmers President William Rolleston says New Zealand's primary sector is not the same sector it once was. And in five to 10 years it'll be a different landscape again.
"Consumers, especially the younger generations, think differently and there's a real lack of understanding about our food chains," says Dr Rolleston.
"The crux of it is we need to challenge common beliefs and explain that food doesn't just come from the supermarket; there's a lot of work needed to produce it.
"If we're going to feed a growing population, we need to gain the buy-in to advance agricultural production. This means making a clear, intelligent, inclusive and respectful case for this.
"Attracting young people into agriculture to not only become our future farmers but future leaders is of the utmost importance; it's critical to the success of the nation."
One of the ways to promote this is to get agriculture back onto the school curriculum via science and facilitate growing things in the playgrounds.
"The current slump in dairy prices and with all of the doom and gloom that gets published, it's a timely reminder that we all have a vested interest to support the primary sector," says Dr Rolleston.
"This has the potential to turn away many of our brightest young people who may have been thinking about entering the industry just when we need them jump in."
Other items in KPMG's Agribusiness Agenda: Federated Farmers believes:
- Biosecurity is a number one priority to prevent risks from reaching our borders.
- We'll continue to promote work that supports our reputation among the world's most carbon efficient food producers.
- We're in favour of the increased market access opportunities provided under the Trans Pacific Partnership (TPP) agreement and support the long-held bipartisan approach to trade.
- We support the work of the NZ Productivity Commission that will facilitate the 'hard conversations' the country needs to have such as genetic modification and intensification of farming while reducing our environmental footprint.
Canterbury milk processor Synlait has come through tough times and is now ready to scale up from a stable base, says its newly confirmed CEO Leon Fung.
NZPork says a ham made in New Zealand is not necessarily made from New Zealand pork.
Rural Contractors NZ says proposed changes to land transport rules for agricultural vehicles are a welcome response by the Government to out-of-date regulations which have seen members hit with huge fines.
With New Zealand’s greenhouse gas emissions in the spotlight, Auckland scientist Nathan Balasingham says there’s a better way to tackle the problem than shrinking cow numbers or fertiliser usage.
Massey University vice chancellor Pierre Venter says his institute is moving from a period of austerity into a growth phase, based on their new strategy.
With the red meat sector going through a boom time with high prices, the time is right for the industry to step up its investment into developing new food products.

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