Corn makes Christmas hit
Gisborne's record hot dry summer weather has produced rewards for one of the country's largest commercial growers based in the region - Leaderbrand.
The result comes as part of the Great Kiwi Christmas Survey which is run by Retail Meat New Zealand in conjunction with Beef + Lamb New Zealand.
The poll of over 3,300 Kiwis covers a range of Christmas traditions and debates, and this year saw pork take the lead with 36.2% of the vote – up 3.2% on 2020.
Lamb follows closely at 31.2% with beef at 10.9%.
David Baines, chief executive of NZ Pork says he isn’t surprised that, following a year of Covid-19 induced lockdowns, Kiwis are excited to come together with friends and family to celebrate.
“The holiday season is a time to celebrate – to catch-up with friends and family you may not have seen for a while, to share food and spend time together. New Zealand ham is the centrepiece of many Kiwi family Christmas tables and it’s no surprise why, it’s a delicious, traditional favourite that guarantees plenty of leftovers to enjoy in the days following,” he says.
Of those polled, 61.2% of respondents expect to have at least 1-2 days of leftovers, only 4.3% manage to eat it all in one day.
56% of Kiwis will be having two meals on Christmas day, with the majority sharing the day’s festivities with over 10 people (30.7%).
