Misguided campaign
OPINION: Last week, Greenpeace lit up Fonterra's Auckland headquarters with 'messages from the common people' - that the sector is polluting the environment.
Cram, a councillor on the Taranaki Regional Council, is heavily involved in her community as the Taranaki Catchment Communities Inc Chair and Founder, and as part of the DairyNZ Dairy Environment Leaders.
Dairy Women’s Network (DWN) trustee Donna Smit says the judges had an “unenviable job”, choosing between Cram and other nominees Rebecca Miller, Kimberly Crewther, and Sheena Penwarden.
However, she says Cram was a standout for the judges because of her way of inspiring her community, especially young people.
“Her ability to see the big picture and then mobilise those around her was something the judges’ thought was really special. They were looking for commitment, drive and passion for the dairy sector, someone who is a positive role model for women in dairying,” Smit says.
“They were looking for a strong performer who demonstrates leadership within her community, and with a wider circle of influence, and who epitomises the ‘bigger, brighter, bolder’ mantra shared through the DWN Conference this week”.
Fonterra chief executive Miles Hurrell says Cram’s leadership, community engagement and commitment to sustainability “represent some of the best attributes of Kiwi dairy farmers”.
“We want more young people coming into the dairy sector and she’s helping to do exactly that. Fonterra is proud to sponsor this award and we acknowledge all the finalists for the significant contribution they have made, and continue to make, to our industry,” he says.
Cram will receive a scholarship of up to $20,000 for an approved and personally chosen development programme, or professional/business coaching and/or learning experience.
