Wednesday, 30 October 2013 12:04

Fonterra report ‘wake-up call’

Written by 

FEDERATED FARMERS believes the hard-hitting independent inquiry report of WPC80 for Fonterra's board delivers a series of recommendations vital for the cooperative to adopt.

 

"The independent inquiry's narrative reads like something off television's 'seconds from disaster' and makes you wince. Yet we can be thankful it wasn't for real but the biggest of wakeup calls," says Andrew Hoggard, Federated Farmers Dairy vice-chairperson.

"To give you a flavour for how forthright it was, the inquiry said, "Describing the rework process in terms of use of a "dirty pipe" was uninformative and practically misleading, if not careless".

"Another thing the report identifies is that the error of judgment involved was and I quote, "not related to any inadequate approach to hygiene, but did involve a departure from appropriate risk management processes for the improvisations developed for the wet reworking process".

"The inquiry chair, Jack Hodder QC, hit the nail right on the head when he said the biggest thing that needed to change within Fonterra is in fact cultural.

"That includes a singular lack of people in the loop to comprehend how explosive the mix of C.botulinum, infant food, and parents was to Fonterra and New Zealand on a global basis.

"Being a shareholder myself, out and out financial performance mustn't come at the expense of the cooperative slipping up on either quality assurance or risk management.

"Farmers collectively own a global food ingredients business that must be on top of its game. Our customers and our consumers expect nothing less.

"We need the manufacturing process, product testing and quality assurance to all be drier than the milk powder we produce. We need global best practice product tracing systems to quickly locate product in hours and not days and this all needs people to comprehend what risk management is.

"We are going to see change start from the very top with the new board risk committee. It is deliberately split out from audit committee to improve Board oversight of reputational risk issues.

"That is what Fonterra shareholders entrust Fonterra directors with and it is supported by Federated Farmers.

"Given the report was refreshingly made public without any 'leak' preceding it, Fonterra is not looking to spin things but is showing a welcome honesty. What's more, the press conference was live streamed on the web and the report is available in multiple languages.

"You have the impression this is going to be a very different Fonterra and for the better to," Hoggard says.

More like this

Why 'Fork to Farm' Beats Farm to Fork, Expert Says

In the past, much has been made of the concept of farm to fork, but an Australian expert in food science and marketing with experience in the dairy industry, Dr Angeline Achariya, says the reverse of this slogan is critical to win modern day consumers.

Featured

Taupiri Farmers Chase Ownership After Awards Success

For Taupiri dairy farmers Logan and Sian Dawson, their involvement in the NZ Dairy Industry Awards has been a key catalyst in the growth of their business - the experience helping shape how they approach the farm ownership pathway they are pursuing today.

Ballance Urges Farmers to Plan Ahead for El Niño

With forecasters advising El Niño conditions will develop through winter and strengthen into spring and summer, Ballance Agri-Nutrients is encouraging farmers and growers to think ahead about nutrient planning and be prepared to work around challenging weather conditions.

National

Machinery & Products

» Latest Print Issues Online

The Hound

'LinkedIn Greens'

OPINION: The same mainstream media muppets that brought you Jacindamania in 2017 have been flat out pimping for the Opportunities…

UK Warning

OPINION: Your old mate reckons the atrocious way farmers in the UK are treated by their lords and masters in…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter